Visa Pay Cards for Employees | Selling Points

Employees that may most benefit from your visa pay card program will likely be those who do not want or do not have have access to a traditional bank account. Some employees may have little or no experience with checking accounts or financial institutions in general. Some employees may also have limited experience with using ATMs or getting cash back with POS purchases in retail stores. Your payroll card marketing material and communications will significantly benefit employees by effectively educating employees on why a Visa payroll card is better than a paper paycheck or in some cases a traditional bank or checking account. Some examples may include:

• Make purchases online
• Pay bills online
  
• Make airline and hotel reservations
• Access wages in smaller increments versus getting all of their wages in cash at once
• Lower or no payroll card monthly fees
• Lower or no payroll card transaction fees
• Additional Visa pay card features that may save employees time and money, thereby improving their quality of life

Even though some employers may achieve reasonable target goal direct deposit participation rates, success takes a great deal of time and continual educational outreach by employers and financial institutions to the U.S. workforce. Fortunately, the promotion of Visa paycards could be simplified and made easier in some respects than direct deposit as you are not reliant on the employee to provide accurate bank account information (a major employee participation obstacle), including direct deposit authorization forms. Instead, your employee receives a direct deposit bank account through the Visa pay card program where wage payments can be electronically sent and accessed by workers using pay cards.

When promoting paycards to employees, be sure that your communications highlight the following benefits that your employees can expect by participating in your paycard program:

• Better and faster access to your pay
• Avoid excessive paycheck cashing fees
  
• No more waiting in line to cash paychecks
  
• No more waiting for paychecks in the mail
  
• No need to come into the work site to pick up paychecks
  
• Have access to your pay 24 X 7, even when you go on vacation
  
• No more waiting for a replacement check when a paycheck is lost or stolen
  
• Increased security for personal information, minimizing identity theft
  
• Paycards minimize unforeseen delays in receiving pay such as natural disasters
  
• Carrying your entire paycheck in cash is no longer necessary
  

Contact us for more information about visa payroll cards.